Type
  • Book
Thèmes
  • Strategy
Datum

Divided into four sections, this text is written for a one-semester 2nd/3rd year/MBA course in managerial economics, business policy, competitive strategy or strategic management. Part 1 focuses on the boundaries of the firm while covering the economics of the firm, transaction costs, economies of scale and scope, and diversification. Part 2 covers industrial organization economics, including traditional I/O topics such as market structure, and modern I/O topics such as dynamic price competition. Part 3 covers strategic positioning and dynamics providing an economic foundation for topics such as generic strategies and sustainable advantage. Part 4 covers topics
 associated with internal organization, covering agency theory, the economics of organization design, and the interface between economics and organization theory.

Vous pouvez consulter cette publication au GUBERNA Home of Governance à Bruxelles.